Hey, you -- if you're feeling ready to be recognized as an authority in your niche and scale your business, you've come to the right place! 

 

Get the public relations strategy you need to promote your brand, get media attention, and sell your offers.

Receive public relations guidance from Talia and our team of experts to break into the media spotlight and finally feel confident about showcasing your business. 

YES, I NEED HELP WITH MY PUBLIC RELATIONS STRATEGY!

LET ME GUESS...

You have an amazing product or service, and you know it will help your customers. The problem is they don’t know you exist! You aren’t getting the sales you planned, and your confidence has dropped.

If only you could learn how and where to promote your offers to get in front of the right customers. 

  • You have so many ideas to get the word out about your brand, and you are ready to fast track your results with a step-by-step plan.
  • You are tired of posting aimlessly on social media, without it driving any traffic or engagement to create a community around your brand.
  • You've tried guest blogging before, but you could only get a few smaller blogs to feature you and high-profile publications feel out of reach.
THE online WORLD IS growing and YOU NEED TO STAND OUT 

Are you struggling to get momentum in your business and wondering if you’ll ever get featured in a big-name magazine?

You had big goals for your brand, but things haven’t quite worked out as planned. You used to love scoping out the competition, but now their success makes you feel discouraged and less confident in your own business.

You feel like you have an endless list of things to do to grow your brand and get sales. You are ready to master your PR and marketing strategy, but you need support.  

 
AND YET, IT'S IN TIMES OF OVERWHELM THAT WE DON'T KNOW HOW TO MOVE FORWARD TO BUILD THE BRAND OF OUR DREAMS  

Are you wondering if your brand is even good enough and if your customers even know you exist? Are you worried that your business can't grow, and you feel scared for your future and your team's success?

You are busy running your business and you want to grow your brand faster, but you do not have the time to do “all-the-things.” You want access to templates, and you need a publicity roadmap so you can stay focused on your goals.

You want an expert to tell you what to do next so you can keep moving forward. You want to know what public relations tactics work, and you want to implement a proven strategy so you can get more customers and clients.

You are craving support to reach your full brand potential and you want to learn from someone that has been in your shoes as a female entrepreneur.

Imagine if...

  • You knew what your online reputation would look like if you continually pitched your brand to high-profile media outlets.
  • You had a plan to repurpose your content (and maybe even wrote a book). 
  • You were being called upon as an expert and quoted in the media regularly. 
  • You’ve doubled your income and hired a team because your products and services are finally selling!

What if it was all done with you!? 

Let us help you fast-track your publicity plans and create visibility better than your dreams. 

WHAT IF YOU HAD NEW MEDIA LEADS CURATED FOR YOU  SO YOU CAN FOCUS ON PITCHING AND CELEBRATING YOUR WINS WITH OTHER FEMALE ENTREPRENEURS?

YOU NEED CLIENTS AND SALES,
BUT YOU HAVE A BIG PROBLEM  

No one knows who you are, or what you offer and you are struggling to sell your offers. You have an existing business foundation, but marketing is a challenge. You need to learn how to become memorable and build your influence to grow your brand. 

WHAT IF I GAVE YOU THE KEYS TO 
MY PUBLIC RELATIONS STRATEGY...

You could be part of a like-minded group of female entrepreneurs that are aligned with the same publicity goals. You are learning first-hand from public relations experts, agency owners, coaches, and media professionals.

You no longer feel unsure if your marketing ideas will work because you found your sounding board. Unlike other programs that don’t send opportunities your way, this solution works because you will learn how to position yourself as an influencer.

When you raise your profile, you will find it easier to attract clients so that you can start making money from your business.

Imagine dramatically reducing the time you need to spend in your business and having time to work on your business so it can scale. You could create your own digital products, fashion line, private practice, or whatever your brand dreams are.

Think about what you could accomplish if you were having conversations with other female entrepreneurs that support you and share opportunities with each other.

YES, I WANT THIS ➡
YOU GET THE IDEA,
... SO LET'S RECAP BECAUSE I WANT YOU
TO FEEL THE EXCITEMENT YOU SHOULD
FEEL RIGHT NOW.

Your business dreams matter. You want to focus on creating your products and delivering your services. You can have a business that fills your heart. You can increase your income and hire a team. You can spend more time with your family because you aren’t worried about the money coming in. This is all possible when you focus on building your own influence and getting media attention for your brand.

INTRODUCING...

The system for building your brand reputation online, WITH all the templates and swipe files you could possibly need!

Create a publicity strategy that converts - without sacrificing YOU or your TIME.

YES, I NEED THIS

Inside the Public Relations Academy, you'll learn how to: 

  • Create a long-term relationship building strategy with press, media contacts, influencers, and brand partners so you can stop starting from scratch every time you launch a new offer.
  • Create your pitches and media lists so you can attract publicity with your unique hook and establish yourself as an expert, so the media starts coming to you.
  • Create your long-term content development strategy so you can increase your google ranking and get found online by your customers, without writing new content weekly.

And you'll be able to achieve all of this with one extra invaluable resource... ME!

Unlike other courses and programs that leave you without so much as an email address to reach out to... I'll be with you throughout the lessons inside our private community!

HERE'S WHAT'S INSIDE:

You're going to

love

 these

WORKBOOKS

Learn how to develop a purposeful marketing plan, online and off. Be organized and specific as to how you are delivering content to your niche, and stick to your marketing schedule. 

INSPIRATION

Learn what other female entrepreneurs are doing to ensure that each product or service offering makes a powerful promise and delivers maximum value to your audience.

VIDEO & AUDIO

Learn what promotional vehicles will work for you (and which ones to avoid) so you can easily create your amazing business year. We walk you through it step-by-step with our video tutorials and audio guides.

READY MADE PITCHES

Learn why a narrow focus is the key to media attention and how to use language and other tools to ruthlessly narrow your audience. We provide you with pitching templates to customize for each media opportunity.

TEMPLATES

Spend your time where it is best served on social media, your blog, or website. You need an online marketing plan to be influential, particularly when it comes to content. Create your own plan using our templates. 

PRIVATE COMMUNITY

Our group is a place where everyone is aligned with the same goals and driven to succeed. It’s the space you have been craving to surround yourself with a community of success. 

GIMME ACCESS TO The Public Relations Academy
Sign Me Up Now ➡

The Public Relations Academy is absolutely necessary for any female entrepreneurs new to the intricate world of PR and a great resource for those experienced professionals. Talia and her team customize PR topics to your needs, provide unlimited resources and unlock the door to a PR community for you to network with and learn from. I would highly recommend joining!”  

SARAH MAWJI
PUBLIC RELATIONS EXECUTIVE

The Public Relations Academy

The Public Relations Academy is your source of mentorship, community, inspiration, and training. 

As a member, you have access to self-study lessons, replays of live events, templates, and video discussions. You have access to the materials for as long as you are a member, with new content added regularly.

  • Monthly trainings + workbooks. Get access to monthly trainings hosted by Talia and our expert guests. 

  • Connect with like-minded women in our members only Facebook group. 

  • Monthly Q&A sessions with Talia, guest experts and your fellow female entrepreneurs.

  • Member only perks. We want to give you the special treatment and we will be bringing you some extra perks from our partners!

JOIN THE PUBLIC RELATIONS ACADEMY

Align yourself with other female entrepreneurs that are working towards the same goal: getting publicity and mastering public relations strategy.  Exchange ideas and learn about the power of PR from other professionals as you work towards building an influential brand. 

You want to continually learn from other female entrepreneurs who have grown a successful business and experts in the PR field. You want a support team to keep you feeling motivated and inspired.

 

YOU. CAN. DO. THIS.

We have been working behind-the-scenes with female entrepreneurs just like you... Female entrepreneurs who believed that they needed to have 100k followers on social media to be taken seriously and create a profitable brand image. Female entrepreneurs who felt lost and needed a plan to help them stay focused.

Female entrepreneurs who are willing to put in the work, but lacked the confidence to really make themselves visible. Then, they implemented our publicity roadmap, and worked towards building their influence.

Seriously ladies, it really is much easier than you think!

You need to take the time to learn how you can market your business. If you do not take the time to invest in building your PR and marketing skills, then you will not be in control of your success as a female entrepreneur.

YOU COULD BE CREATING YOUR NEW PR STRATEGY BY THE WEEKEND

You need to learn everything you can about public relations as a strategy to grow. Mastering a skill takes time and you need to be constantly learning to become successful.

GET STARTED NOW ➡

And just who will be teaching you inside The Public Relations Academy?


Me! I'm Talia Beckett Davis 

PUBLIC RELATIONS EXPERT, ANIMAL LOVER, PROFESSIONAL BLOGGER, SOON TO BE AUTHOR, BOY MOM, EFFICIENCY NUT AND COFFEE LOVER.


I'm the Creator of the Public Relations Academy, Founder of the Organization of American Women in Public Relations, and Canadian Women in Public Relations. I have the established network and the expertise to really help you grow your business. NASDAQ recognized me as a PR Influencer, and PR Week showcased how I’m helping women succeed.   

I've worked with some of the largest brands in North America at my PR agency Pink Pearl PR to help them get featured in high profile media outlets and grow their sales. When you work with me, I’m going to show how you can take your business to the next level. 

I’m joined by guest experts every month to help me lead the strategy. You will also hear from your fellow female entrepreneurs about what’s working for their business so you will continue to be inspired.

"EXPANDED THE LORNA JANE BRAND ACROSS NORTH AMERICA"

We worked with Talia to expand the Lorna Jane brand across North America. Since we started working together, we have grown our Canadian team and opened up a new retail location in Vancouver.

LORNA JANE CANADA


Let's Talk Modules

The breakdown
PART 1

Create Content That Builds Your Influence For High Profile Publications

 

When you’re seen as an authority in your field, you have the power to affect people’s behavior. We will teach you the secrets the top experts use to build their reputation and credibility. We will review the tactics you can use to make sure you’re seen in all the right places and create your influential marketing strategy that gets you results.

  • Learn how to develop engaging content that grows your reputation as an expert with each piece of content you create.
  • Discover the ways to define your area of influence and the strategies you can use to become an influencer in your chosen area.
  • Establish a stronger and more loyal base of customers while attracting new business prospects.
  • Learn where you need to be both online and offline, so you can build your influence where it matters most.
PART 2

Craft a Media Pitch That Gets You Noticed

 

The core of any publicity effort is a “hook” that attracts people and tells them how you uniquely meet their needs. To get publicity, you need to entice journalists and influencers to write about you with a newsworthy hook. When you have a strong brand focus, you are ready to start pitching the media to tell them about your products and services. As you might imagine, this is more involved than a shotgun blast press release you hope lands on a desk somewhere. Don’t worry, we’re going to go over all the pitching details.

  • Discover the questions you must be able to answer when pitching a publication.
  • Discover what’s working for your competitors and get more insight into your own ideal client
  • Learn how to demonstrate why you do what you do and the questions to ask yourself to stand out using specific industry language.
  • Learn how to understand the media hierarchy—because sending your pitch to the wrong editor or producer will not help you get featured.
  • Learn why being too general will leave you with no prospects at all—and what to do instead.
PART 3

Build Strong Partnerships and the Sales Will Flow

 

We’re breaking down how you can connect with the media, potential clients and brand partners in genuine ways that don’t make them feel “sold” to–and make more money as a result. We’re going to dive deep into the biggest roadblocks to get your ideal clients attention, and how to overcome it!

  • Discover how to build the Know, Like, and Trust factor with your ideal community fast–without giving up your integrity.
  • Learn the one-two content marketing punch that quickly builds trust and credibility (without spending every minute churning out new content).
  • Learn how to get people to rave about you (without you having to ask) and create an explosion of appreciation that leads to more clients.
  • Discover how to authentically connect with one new customer or client at a time and increase your word-of-mouth marketing strategy.
PART 4

Create Your Publicity List of Journalists, Influencers, Podcasters and Magazine Editors

 

If you want good publicity, you need to build a list of journalists, influencers, podcasters, and magazine editors to contact for press coverage (like Cosmopolitan Magazine!). The way it works is that you give them your news, and if you’ve made it enticing enough, they write about it for their audience.  

  • Discover the places to search for press coverage and send your pitches with our simple cut-and-paste strategy for each outlet.
  • Learn the rules you must follow when sending any pitch—they have specific rules, and if you don’t follow them…well, you don’t want to waste your time, right?
  • Learn the right way to highlight your accomplishments — because you’ve achieved far more than you think and you shouldn’t be afraid to show it!
  • Discover advanced strategies for getting your pitch read and how to find the media in-person at networking events.

The Public Relations Academy gets you from A to Z in record time. This is your ticket out of overwhelm and into easy-breezy media coverage.


Let's get you started!

You will get access to a new PR lesson plan every month, and you'll also get any future updates I throw in! We give you media leads so you can pitch your brand and get media attention. We help you stay laser focused on building your influence.

I know you're going to love these exclusive bonuses to help you fast track your business success for our annual plan members!


We reward you for making a long-term commitment
  • BONUS TRAINING 1 --> Learn how to get sales for your online store and increase customer conversions.
  • BONUS TRAINING 2 --> Discover how to develop your success mindset as a female entrepreneur.
  • BONUS TRAINING 3 --> Learn how to make sure people find your business with our SEO tips.

Talia’s professionalism is outstanding. She always works hard for her clients and is highly reliable and will get the job done efficiently. I would definitely recommend learning from her inside the Public Relations Academy.

MICHELLE RIVERA 
ENTREPRENEUR MEDIA

Talia is a true leader in public relations having spearheaded so much important work for Women in PR North America. She is a resource, mentor and advocate for our industry. It was an absolute pleasure to collaborate with Talia on the Women in PR Canada launch and inspire the future leaders of our industry.

CHRISTINE FAULHABER 
PRESIDENT & CEO, FAULHABER COMMUNICATIONS

I had the opportunity to work with Talia on some contest initiatives for our magazines. From start to finish, Talia was a pleasure to work with. She was organized, had all assets ready and had fantastic ideas for how the giveaway should be executed. Such a pleasure to work with and I hope we'll be able to work together on another project soon. 

AMANDA BLOYE 
FAMILY COMMUNICATIONS INC.

I had the opportunity to work with Talia for our online magazine. She wrote a shopping guide article that was informative and well received by our readers. Talia really knows her clients and the products she is promoting! We would definitely choose Talia and her clients to write other articles in the future!

CARRIE GRIFFIN 
H2O MEDIA INC.

I'm ready to join for $1,997

I'M IN

Still Have Questions?

 

The Public Relations Academy

The Public Relations Academy is your source of mentorship, community, inspiration, and training. 

As a member, you have access to self-study lessons, replays of live events, templates, and video discussions. You have access to the materials for as long as you are a member, with new content added regularly.

  • Monthly trainings + workbooks. Get access to monthly trainings hosted by Talia and our expert guests. 

  • Connect with like-minded women in our members only Facebook group. 

  • Monthly Q&A sessions with Talia, guest experts and your fellow female entrepreneurs.

  • Member only perks. We want to give you the special treatment and we will be bringing you some extra perks from our partners!

JOIN THE PUBLIC RELATIONS ACADEMY

Align yourself with other female entrepreneurs that are working towards the same goal: getting publicity and mastering public relations strategy.  Exchange ideas and learn about the power of PR from other professionals as you work towards building an influential brand. 

You want to continually learn from other female entrepreneurs who have grown a successful business and experts in the PR field. You want a support team to keep you feeling motivated and inspired.

 

MY LAST PIECE OF ADVICE

This membership is for you if you are ready to move full speed ahead into the media spotlight and finally get the visibility you desire. You can finally give yourself the permission to stand-out and take yourself to the next level.

This membership is about really pushing yourself forward. It’s not a course, it’s an implementation accelerator that will hold you accountable with actionable steps. 

Think about where you could be 12 months from now, or even 5 years from now. What does that look like? Today is the day that everything changes for you. It’s time to join us in the Public Relations Academy and work towards getting everything you desire. 

Public relations is a process and we want to help you every step of the way – no matter what stage of career or business you are in.