Hey, you -- if you're feeling ready to be recognized as an authority in your niche and scale your business, you've come to the right place!
Get the public relations strategy you need to promote your brand, showcase your expertise in the media, and sell your offers with ease.
Receive public relations support and training to break into the media spotlight and finally feel confident about showcasing your brand online as an entrepreneur.
Shine in the Media Spotlight
Imagine the remarkable transformation that awaits you when you fully embrace your extraordinary self. As a female entrepreneur, this journey will not only boost your self-confidence, but also prepare you to confidently pitch the media.
We will help you unleash your brilliance, allowing your intelligence, uniqueness, beauty, and strength to shine in your media interviews. You'll dive into a journey of self-discovery, unveiling your passions, and what sparks your enthusiasm so you can get featured for what matters most to YOU.
It's time for you to live each day with intention, cultivating a powerful presence in how you portray yourself, manage your time, and communicate online.
Picture the exciting future where your newfound confidence enables you to pitch your story to the media with ease. We're here to support you in this incredible visibility journey, offering the guidance and empowerment you need to unlock the doors to opportunity.
Prepare to shine brightly for your unique gifts, say YES to your extraordinary self, and let's conquer the media world together!
Are you ready to swap ordinary for extraordinary?
You've settled for "good enough" for far too long, and it's time for a change. Do you envision yourself as a successful entrepreneur, making a significant impact on the world and achieving your greatest desires? Maybe somewhere along the way, you let your dreams take a back seat to the day-to-day responsibilities of life.
It's time to swap your ordinary life for an extraordinary one. It's time to say "yes" to your unfiltered desires, without hesitation. Don't wait any longer for the courage to make your dreams happen.
As an entrepreneur, you've faced challenges and doubts along the way, but you refused to give up. When your business is getting the recognition it deserves, your passion is reignited, and your creativity soars. People start to notice your extraordinary talent and dedication.
When you step into the spotlight, your transformation won't stop with your business. You'll start to infuse pleasure and delight into every aspect of your life. You might travel to new places, try new foods, and embrace adventure. You'll nurture your relationships, deepening your connections, and create cherished memories along the way.
You'll reflect on your goals and desires, and feel a sense of contentment you had never known before.
Months turn into years, and your life has transformed in ways you had never imagined. You're an extraordinary entrepreneur, touching the hearts of people around the world. Your passion, creativity, and authenticity shines through in everything you do, including your media interviews.
It's never too late to make a change, to follow your dreams, and to live an extraordinary life. Let your story serve as an inspiration to others, a reminder that happiness, fulfillment, and success are within reach when you dare to make each moment count.
THE online WORLD IS growing and YOU NEED TO STAND OUT
Are you struggling to get momentum for your brand and wondering if you’ll ever get featured in a big-name publication?
You had big goals for your business, but things haven’t quite worked out as planned. You used to love scoping out the competition, but now their success makes you feel discouraged and less confident in your own expertise.
You feel like you have an endless list of things to do to grow your brand and get sales. You're ready to master your PR strategy, but you need support.
AND YET, IT'S IN TIMES OF OVERWHELM THAT WE DON'T KNOW HOW TO MOVE FORWARD TO BUILD THE BRAND IMAGE OF OUR DREAMS
Are you wondering if your brand is even good enough and if your customers or clients even know you exist? Are you worried that your business can't grow, and you feel scared for your future and your team's success?
You want to grow faster, but you don't have time to do “all-the-things.” You want access to templates, and you need a publicity roadmap so you can stay focused.
You want an expert to tell you what to do next so you can keep moving forward. You want to know what public relations tactics work, and you want to implement a proven strategy to grow your business.
You're craving support to reach your full potential and you want to learn from someone that has been in your shoes as a female entrepreneur.
- You had a plan to repurpose your content (and maybe even wrote a book).
- You were being called upon as an expert and quoted in the media regularly.
- You doubled your income and hired a team because your offers are finally selling.
What if it was all done with you!?
Let's fast-track your publicity plans and create visibility better than your dreams.
IT'S TIME TO FOCUS ON PITCHING THE MEDIA AND CELEBRATING YOUR WINS WITH OTHER FEMALE ENTREPRENEURS!
WHAT IF I GAVE YOU THE KEYS TO
MY PUBLIC RELATIONS STRATEGY...
You could be part of a like-minded group of female entrepreneurs that are aligned with the same goals.
Unlike other programs that don’t send opportunities your way, this solution works because you'll learn how to showcase yourself as a leader, and we'll send you media leads to help you get results faster.
When you raise your profile, you'll find it easier to attract clients and customers to your business so that you can increase your profits from your unique expertise.
Imagine dramatically reducing the time you need to spend marketing your business and having time to work on your business so it can scale. You could create your own digital products, fashion line, private practice, or whatever your brand dreams are made of.
Think about what you could accomplish if you were having conversations with other entrepreneurs that support you and share opportunities with each other.YES, I WANT THIS. SAVE MY SPOT ➡
YOU GET THE IDEA,
... SO LET'S RECAP BECAUSE I WANT YOU
TO FEEL THE EXCITEMENT YOU SHOULD
FEEL RIGHT NOW.
Your dreams matter. You can have a business that fills your heart. You can increase your income and hire a team. You can spend more time with your family because you aren’t worried about the money coming in. This is all possible when you focus on building your influence and getting media attention.
The system for building your reputation online, WITH all the templates and swipe files you could possibly need!
Create a publicity strategy that converts - without sacrificing YOUR time.JOIN AS AN EARLY BIRD HERE
Inside the Public Relations Academy, you'll learn how to:
- Create a long-term relationship building strategy with press, media contacts, influencers, and brand partners so you can stop starting from scratch every time you launch a new offer.
- Create your pitches and media lists so you can attract publicity with your unique hook and establish yourself as an expert, so the media starts coming to you.
- Create your long-term content development strategy so you can increase your google ranking and get found online, without writing new content weekly.
And you'll be able to achieve all of this with one extra invaluable resource...our Founder Talia Beckett Davis and our incredible team of experts!
Unlike other programs that leave you without so much as an email address to reach out to... we'll be with you throughout the lessons inside our private community!
HERE'S WHAT'S INSIDE:
You're going to
Learn how to develop a purposeful publicity plan and pitch the media. Be organized and specific with how you're delivering content to your audience, with a schedule.
Learn what other female entrepreneurs are doing to ensure that each brand offering makes a powerful promise and delivers maximum value to your audience at your business.
VIDEO & AUDIO
Learn what promotional vehicles will work for you (and which ones to avoid) so you can easily create your amazing business year. We walk you through it with our video and audio guides.
READY MADE PITCHES
Learn why a narrow focus is the key to media attention and how to use language and other tools to ruthlessly narrow your audience. We provide you with pitching templates to customize for each media opportunity.
Spend your time where it is best served on social media, your blog, or website. You need an online marketing plan to be influential, particularly when it comes to content. Create your own plan using our templates.
Our group of entrepreneurs is a place where everyone is aligned with the same goals and driven to succeed. It’s the space you've been craving to surround yourself with other successful women pitching the media.
Imagine what's possible...
Imagine the day when your hard work and dedication pays off. Your business has gained recognition in your industry, and it wasn't long before the media caught wind of your inspiring entrepreneurial journey. One morning, you receive a phone call from a prominent magazine, wanting to feature your story and your innovative business.
Overwhelmed with excitement and a sense of accomplishment, you agree to the interview. The journalist, captivated by your passion, confidence, and unwavering commitment, writes a heartfelt article about your journey. The article highlights your determination, the impact of your offer, and the challenges you've overcome.
The day the article was published, you feel a rush of emotions. You're both nervous and excited to see your story in print. As you read the article, your eyes teary, not just from pride, but from the realization that you conquered your self-doubt. You proved to yourself and the world that you're capable of achieving your dreams.
The media exposure opened doors that you'd never imagined. Investors, business partners, and customers from all over the world reached out to support your vision. Your company flourished, and you became a household name.
But the most significant transformation was within yourself. You'd not only built a successful business, but discovered a newfound sense of empowerment and self-belief.
Years of self-doubt had given way to unshakable confidence. You continue to innovate and make a positive impact on the world, one offer at a time. Your journey from doubt to empowerment had not only changed your life, but had inspired others to believe in themselves and pursue their dreams, no matter how long it took, or how many obstacles they faced.
The Public Relations Academy
The Public Relations Academy is your source of mentorship, community, inspiration, and training.
As a member, you have access to self-study lessons, templates, and video discussions. You have access to the materials for as long as you are a member, with new content added regularly.
Monthly trainings + workbooks. Get access to monthly trainings hosted by Talia and our expert guests.
Connect with like-minded women in our private Public Relations Academy group.
Monthly Q&A sessions with guest experts and your fellow female entrepreneurs.
- Coaching invitations from Talia to help you implement the core training.
Member only perks. We want to give you the special treatment and we will be bringing you some extra perks from our partners!
Align yourself with other female entrepreneurs working towards the same goal: getting publicity and mastering public relations strategy. Exchange ideas and learn about the power of PR from other professionals as you work towards building an influential brand image.
You want to continually learn from others who have grown a successful business. You want a support team to keep you feeling motivated and inspired.
The Public Relations Academy is absolutely necessary for any female entrepreneur new to the intricate world of PR and a great resource for those experienced professionals. Talia and her team customize PR topics to your needs, provide unlimited resources and unlock the door to a PR community for you to network with and learn from. I would highly recommend joining!”
PUBLIC RELATIONS EXECUTIVE
YOU. CAN. DO. THIS.
We've been working hard behind-the-scenes with women just like you... Female entrepreneurs who believed that they needed to have 100k followers on social media to be taken seriously and create a profitable brand image. Business women who felt lost and needed a plan to help them stay focused.
They're willing to put in the work, but lacked the confidence to make themselves visible. Then, they implemented our publicity roadmap, and worked towards building their influence.
Seriously ladies, it really is much easier than you think!
You need to take the time to learn how you can market yourself. If you don't invest in building your PR and marketing skills, then you won't be in control of your business success as a female entrepreneur.
YOU COULD BE CREATING YOUR NEW PR STRATEGY THIS MONTH
You need to learn everything you can about public relations as a strategy to grow. Mastering a skill takes time and you need to be constantly learning to become successful.
Exactly who will be teaching you inside The Public Relations Academy?
Me! I'm Talia Beckett Davis
PUBLIC RELATIONS EXPERT, ANIMAL LOVER, PROFESSIONAL BLOGGER, AUTHOR, BOY MOM, EFFICIENCY NUT AND COFFEE LOVER.
I'm the Creator of the Public Relations Academy, Founder of the Organization of American Women in Public Relations, and Canadian Women in Public Relations. I have the established network and the expertise to really help you grow your business. NASDAQ recognized me as a PR Influencer, and PR Week showcased how I’m helping women succeed.
I've worked with some of the largest brands in North America at my PR agency Pink Pearl PR to help them get featured in high profile media outlets and grow their sales. When you work with me, I’m going to show how you can take your business to the next level.
"EXPANDED THE LORNA JANE BRAND ACROSS NORTH AMERICA"
We worked with Talia to expand the Lorna Jane brand across North America. Since we started working together, we have grown our Canadian team and opened up a new retail location in Vancouver.
LORNA JANE CANADA
Create Content That Builds Your Influence For High Profile Publications
When you’re seen as an authority in your field, you have the power to affect people’s behavior. We will teach you the secrets the top experts use to build their reputation and credibility. We will review the tactics you can use to make sure you’re seen in all the right places and create your influential marketing strategy that gets you results.
- Learn how to develop engaging content that grows your reputation as an expert with each piece of content you create.
- Discover the ways to define your area of influence and the strategies you can use to become an influencer in your chosen area.
- Establish a stronger and more loyal base of customers while attracting new business prospects.
- Learn where you need to be both online and offline, so you can build your influence where it matters most.
Craft a Media Pitch That Gets You Noticed
The core of any publicity effort is a “hook” that attracts people and tells them how you uniquely meet their needs. To get publicity, you need to entice journalists and influencers to write about you with a newsworthy hook. When you have a strong brand focus, you are ready to start pitching the media to tell them about your products and services. As you might imagine, this is more involved than a shotgun blast press release you hope lands on a desk somewhere. Don’t worry, we’re going to go over all the pitching details.
- Discover the questions you must be able to answer when pitching a publication.
- Discover what’s working for your competitors and get more insight into your own ideal client
- Learn how to demonstrate why you do what you do and the questions to ask yourself to stand out using specific industry language.
- Learn how to understand the media hierarchy—because sending your pitch to the wrong editor or producer will not help you get featured.
- Learn why being too general will leave you with no prospects at all—and what to do instead.
Build Strong Partnerships and the Sales Will Flow
We’re breaking down how you can connect with the media, potential clients and brand partners in genuine ways that don’t make them feel “sold” to–and make more money as a result. We’re going to dive deep into the biggest roadblocks to get your ideal clients attention, and how to overcome it!
- Discover how to build the Know, Like, and Trust factor with your ideal community fast–without giving up your integrity.
- Learn the one-two content marketing punch that quickly builds trust and credibility (without spending every minute churning out new content).
- Learn how to get people to rave about you (without you having to ask) and create an explosion of appreciation that leads to more clients.
- Discover how to authentically connect with one new customer or client at a time and increase your word-of-mouth marketing strategy.
Create Your Publicity List of Journalists, Influencers, Podcasters and Magazine Editors
If you want good publicity, you need to build a list of journalists, influencers, podcasters, and magazine editors to contact for press coverage. The way it works is that you give them your news, and if you’ve made it enticing enough, they write about it for their audience.
- Discover the places to search for press coverage and send your pitches with our simple cut-and-paste strategy for each outlet.
- Learn the rules you must follow when sending any pitch—they have specific rules, and if you don’t follow them…well, you don’t want to waste your time, right?
- Learn the right way to highlight your accomplishments — because you’ve achieved far more than you think and you shouldn’t be afraid to show it!
- Discover advanced strategies for getting your pitch read and how to find the media in-person at networking events.
The Public Relations Academy gets you from A to Z in record time. This is your ticket out of overwhelm and into easy-breezy media coverage.
Let's get you started!
You'll get access to a new training every month, and you'll also get any future updates we throw in! We give you media leads so you can pitch your brand and get media attention. We help you stay laser focused on building your influence.
Talia’s professionalism is outstanding. She always works hard for her clients and is highly reliable and will get the job done efficiently. I would definitely recommend learning from her inside the Public Relations Academy.
Talia is a true leader in public relations having spearheaded so much important work for Women in PR North America. She is a resource, mentor and advocate for our industry. It was an absolute pleasure to collaborate with Talia on the Women in PR Canada launch and inspire the future leaders of our industry.
PRESIDENT & CEO, FAULHABER COMMUNICATIONS
I had the opportunity to work with Talia on some contest initiatives for our magazines. From start to finish, Talia was a pleasure to work with. She was organized, had all assets ready and had fantastic ideas for how the giveaway should be executed. Such a pleasure to work with and I hope we'll be able to work together on another project soon.
FAMILY COMMUNICATIONS INC.
I had the opportunity to work with Talia for our online magazine. She wrote a shopping guide article that was informative and well received by our readers. Talia really knows her clients and the products she is promoting! We would definitely choose Talia and her clients to write other articles in the future!
H2O MEDIA INC.
MY LAST PIECE OF ADVICE
This membership is for you if you're ready to move full speed ahead into the media spotlight and finally get the visibility you desire. You can finally give yourself the permission to stand-out and take yourself to the next level.
This membership is about really pushing yourself forward. It’s not a course, it’s a thought leadership incubator that will hold you accountable with actionable steps.
Think about where you could be 12 months from now, or even 5 years from now. What does that look like? Today is the day that everything changes for you. It’s time to join us in the Public Relations Academy and work towards getting everything you desire.
Public relations is a process and we want to help you every step of the way – no matter what stage of business you're in.
Still Have Questions?